Client:
Ripcord Performance
Here's what we did for this awesome project:
- Brand design
- Logo design
- Marketing & sales strategy
- CMS SquareSpace design
- CSS programming
- Photo shoot, including talent acquisition and logistics and direction
- Digital illustration
- Photo retouching
- Copywriting
- Social media management
- Blog publishing
It's one thing to brand and market a small business, but quite another to help create that business from the ground up!
Scorpio Creative was brought in to literally invent every aspect of the successful local shop of Ripcord performance. Needing to emphasize community, retail excellence and intelligent service is one thing, but finding a familiar and friendly way of doing that was the point of marketing finesse.
But this goes beyond a logo and a website. The campaign continues forward into clever grooming of social media and information aggregation that create a "living brand" for Ripcord. Once again, Scorpio Creative truly "creates" the solutions, thinking outside the box to innovate a way too maintain a local feel while giving the idea of an established, larger brand.
All aspects of talent went into this project, from concept creation to production design, from CSS tinkering to photo shoots with talent. This is truly one of Scorpio Creative's more full-range solutions, showing just how much talent we pack into a small space.